Asset 4

Address

Flux Broadcast, Unit 10 & 11
2 - 4 Ropley Street, London, E2 7SW

Telephone
02036956944

BASF – Quriosity Super Computer

Product Launches

flux-website-assets

24

hours live

1

top secret location

25,000

unique impressions

The Project

Leagas Delaney and BASF approached Flux Broadcast with a truly unique challenge. To celebrate the launch of the supercomputer, Quriosity, BASF wanted to produce a slow TV broadcast for 24 hours, to record the machine being brought to life. The problem was, no operators were allowed into the same room as the computer or to stay at the top secret location overnight. So how do you film something you aren’t allowed to see, or share a space with?

The Flux solution was to build a custom gallery, with cameras and tracking working in tandem to one repeating macro over a 24 hour period. We also installed off site remotes, meaning that after hours we could monitor and control the cameras, vision mix, graphics and streaming from one hub located several miles down the road.

The Impact

For 24 hours the gallery and camera set up worked flawlessly, with zero faults on any of the systems, despite each macro working independently of the others.

During the day the broadcast slowly gathered momentum, gathering over 25,000 views from internal and external audiences.

In the words of Quriosity, it was truly 101011100!

We delivered a range of services, including:

  • Live Production
  • Graphics
  • Remote Production
  • Social Media Streamig
  • Live Streaming