Asset 4

Address

Flux Broadcast, Unit 10 & 11
2 - 4 Ropley Street, London, E2 7SW

Telephone
02036956944

Nowness: Bjork & Andrew Huang

2.2 Million

Total Views

160 k

Live Viewers

20 k

Comments Generated

The Challenge

To coincide with London Fashion Week and Bjork’s new album, two of the most iconic figures in music and art came together. Flux worked with Nowness magazine to explore a truly cutting-edge collaboration.

The Approach

To coincide with London Fashion Week and Bjork’s new album, Flux produced and live streamed an exclusive 45 minute interview with the singer, fellow collaborator Andrew Huang and the editor of Nowness magazine. We were on hand from inception to advise on equipment choices and social media strategy.

The Impact

Concurrent viewing figures for the live stream peaked at almost 150k while total views reached over 2.1 million.

Flux wishes it could also take credit for artist styling.

We delivered a range of services, including:

  • Broadcast Production
  • Live Streaming
  • Video Production