To celebrate the release of the Shotgun Wedding, Amazon Video wanted to live stream the film premiere from the red carpet in LA to a global audience. Flux Broadcast had the encoding solutions to make sure the whole production was a real ‘blast’.
We wanted to capture all the glitz and glamour of the red carpet and make fans around the world feel part of the experience. The goal was to deliver 20 live feeds across a variety of social media platforms.
We had a local crew on the ground in LA to transcode the signal using 5G and a traditional satellite truck. They took two mixed feeds from the event and sent them to us for quality control and final delivery to a multitude of social media accounts, including J-Lo’s! Two feeds were vital to work with portrait and landscape filming across different social platforms (TikTok, YouTube, etc.) because it let us put together different graphic packages for each aspect ratio.
That brand and talent trusted Flux exclusively to operate on their social accounts is testament to our hard-earned reputation in the live streaming business!
The event garnered an unbelievable response with over 1 million people tuning in across the relevant platforms throughout the broadcast.